Hi, I'm Christina.

And I don't want you to burn out (again).

I'm a Business Performance Coach for creative founders who are tired of carrying everything.

I help you lead without self-sacrifice—by stripping away the patterns that exhaust you and building systems that actually fit how you work.

Before Allegro, I Was a Chief of Staff to a CEO.

Inside the room. In the work. Behind the scenes of growth.

My job? Help the business move forward by optimizing how the leadership team worked:

  • Co-designing the CEO's personal operating system

  • Building team rhythms and systems from scratch

  • Helping them lead without burning out

It wasn't scaling fast. It was being rebuilt—under pressure, with limited resources, and a lot at stake.

And here's what I learned:

Effort alone rarely solves the problems you're facing.

It's clarity + strategy + alignment.

The patterns I lived

Over-responsibility disguised as leadership
Being the person who holds it all together. The one everyone comes to. The lifesource.

Systems that looked good on paper but didn't fit in practice
Building structures that made sense logically but collapsed under real-world pressure.

Burnout hidden behind high performance
Looking like you've got it together while quietly running on fumes.

I know what it's like to be the system.

And I know what it takes to stop being it.

Why I work this way

Most Support Gives You One Half of the Equation:

Inner work that helps you name the problem—but doesn't show you what to do with it.

Or systems that give you structure—but don't address the patterns that keep repeating.

I integrate both.

Because insight without implementation doesn't stick.
And systems without behavioural change don't hold.

My background:

  • Business Performance Coach (strategic thinking, systems, execution)

  • Former Chief of Staff (implementation, operations, building what works)

  • Transformative Coach (inner work, pattern recognition, sustainable change)

It's a rare combination.

And it means I help you do BOTH:

  • Strip away old patterns that aren't serving you anymore (inner work)

  • AND build systems that fit & lift you into your next chapter (implementation)

Not one or the other. Both.

I’m here for the craft-first creative founders

Because I am one.

I run this coaching business. I’m writing a novel. I know what it's like when:

  • Your energy ebbs and flows

  • You can't schedule a breakthrough

  • Rigid routines kill your soul

  • Your perfectionism makes your work beautiful but keeps you from shipping

  • You feel everything deeply (gift + curse)

You're not generic entrepreneurs.

You might be a chef running hospitality venues, a designer with a consulting practice, a coffee roaster with a growing brand, an artist who built a co-working space.

You're craft-first. You didn't go to business school. Generic business advice doesn't fit how your brain works.

That's where I come in.

I design methods that work WITH how you actually operate—not against it.

You Need

Rhythms (not rigid routines)

Flexibility (not forced discipline)

Planning that feels light (not heavy)

Methods that enhance creativity (not constrain it)

Systems that sustain you (not drain you)

That’s what I build with you.

My Approach

How We Work Together

Small, High-Touch, Ethical

I work with 30-50 clients max (not hundreds).

Cohorts (max 4), duets, or 1:1—never masses.

Quality over quantity. Deep work, not surface tactics.

Live, Cohort-Based, Coach-Led

Every program is live and cohort-based.

Real friendships form. Strategic conversations happen. Patterns shift faster when they're witnessed.

You're building alongside people who get it.

Why Allegro Works

1. I Actually Get Creative Founders

Because I am one. I know what it's like when rigid routines don't fit, when you can't schedule creativity, when your energy ebbs and flows.

I design methods that work with how you actually operate—not against it.

2. I Do Both: Inner Work + Implementation

Most coaches do one or the other:

  • Inner work without systems (you feel good but nothing changes)

  • Systems without inner work (you build structures you can't maintain)

I do both. Strip away the patterns. Build the processes. Together.

3. I Guide You Through the Entire Journey

Most coaches specialise in one stage. When you're ready for the next level, you start over with someone new.

Not here. As your business grows, your support grows with you.

Same methodology. Different depths. You grow with me.

4. Business Investment (Not Personal Expense)

Most clients pay from their business as professional development—it's tax-deductible.

You're investing in yourself as the leader. The business pays for it.

If working together helps you:

  • Avoid one burnout-related mistake (£thousands)

  • Grow revenue 10% (£5-20k depending on stage)

  • Make one strategic decision correctly (£thousands)

  • Keep one key team member from leaving (£thousands)

It pays for itself many times over.

5. Creative-Friendly Methods

  • Rhythms (not routines)

  • Joyful balance (not militant productivity)

  • Planning that enhances creativity (doesn't constrain it)

  • Systems that work with your energy (not against it)

  • Business skills that don't kill your soulA confidential space dedicated entirely to you

  • Deep, clean coaching that honours your wisdom

  • Thoughtful exploration without judgment

  • Support in finding your own answers

  • Professional challenge when needed

  • Practical tools when helpful

Ready to Build Something That Actually Works for You?

I'd love to hear where you are and where you're trying to go.

Book a free discovery call and let's figure out if working together makes sense.

No pressure. No pitch. Just a conversation.

BOOK A CALL

"The best systems emerge when we unlock the wisdom that already exists within leaders and their teams."

"The best systems emerge when we unlock the wisdom that already exists within leaders and their teams."